Building a brand that redefines care in Bournemouth.
Kelly Care & Co came to us as an exciting new care provider with a mission to change the way care is delivered. Their approach, focused on strengths-based and person-centred support, needed a brand that reflected their progressive vision and professional standards. As a new company with no existing branding or website, the goal was to create a complete identity that would communicate trust, warmth, and innovation.
We delivered a full brand package that included logo design, comprehensive brand guidelines, and a custom-built website designed for accessibility, clarity, and ease of navigation. The brand identity captures the compassionate and empowering ethos behind Kelly Care & Co, with colours, typography, and imagery chosen to feel calm, confident, and reassuring.
The new website showcases their services, values, and community focus while positioning the company as a trusted care provider in Bournemouth and across Dorset. With a strong digital foundation now in place, we are continuing to collaborate on their marketing strategy, focusing on local SEO, content creation, and community engagement to help Kelly Care & Co grow visibility and build long-term relationships in the region.

